What is a "press ad"?
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Press Ad is an advertisemnts that appear on print media such as newspapers/magazines/newsletters etc. Poster and bill boards advertisemnts are not press advertisemnts but they are a part of above the line advetising.
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Take out an ad in Readers Digest or National Enquirer.
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Advertise in a local news paper
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http://www.rcertl.com/brand/press_pass/2006/index.shtml
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Location, advertising, free press releases, free give-aways.
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advertise is the answer
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You would do better to directly contact prospects currently advertising using other media and radio stations. They are the lowest hanging fruit since they already understand the benefit/value of broadcast advertising.\n\nFind out when their current campaign gets reviewed and be sure to follow up a month before then with your offering.\n\nSorry to avoid the question but this practice has served me well for years in the business.
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http://www.955klos.com/pressreleases.asp this is it.  :) I just googled it right up  :)
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Advertising is very different from publicity. Advertising is a paid form of spreading information on a large-scale across consumers and involves several mediums for conveying the messages. These mediums include the mass and electronic media sources.\n\nOn the contrary, publicity is a non-paid form of spreading information and is basically done by the Government or non-profit organizations. Spreading AIDS awareness or Breast Cancer awareness by the NGOs are some common examples of publicity. \n\nFor more information you can check with Michael Porter's website on the Internet and read more on the various differences between advertising and publicity.
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In adverting we use it to give more credibility to the messages. People like to know people they trust talking about a product.
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It is an effective medium of advertisement called as 'Outdoor Media.' To make it effective use the following tips:\n1. Images should be catchy (grasp attention), clutter breaking\n2. Copy should be very brief, so that people read what u want to communicate while passing-by quickly.\n3. Use the location relevent to your target market segment.
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This is not a question---it's an advertisement.
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To grab people's attention. Bad advertising is the best advertising. :)
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sounds like an advertisement to me.  Reported.
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you can market for free - press releases. try prweb.com.\n\nhowever, press releases are only a part of an overall marketing strategy that is not free.
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Here's a cool headline book....\n\nhttp://cscarpero.adheadline.hop.clickbank.net
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classified ads in the local newspaper