What is the most effective ad or commerical?
97961
There are many. The ones that stick in my mind the most are the ones that have an upbeat song, or something significant, like a catchy phrase. This sounds funny, but the new Toyota commercials on t.v. are really cool. I love the song that is played on them so well that I searched the net to find out the name of the song. It's "Wheels" by Fisher, btw. I like it so well that I bought the c.d. Isn't that funny! (I didn't buy a toyota, though! LOL)
954777
Have a look at some of the articles on advertising at http://www.hammocksurvivalguide.com/\nYou might find some really useful info.
139839
almost any of the current drug ads
946096
First I need to know what the product is, run ads in the newspapers, and radio.  If local TV station would try that. Al lot of times word of mouth is the best selling tool you can get.
531825
Obtaining a referreal from others or word of mouth type of advertising is free.  You simply ask existing customers to help you and its probably the best form of advertising &#92; marketing out there.\n\nThe second best means of advertising for free is publicity.  You can submit a press release and hope for a free article in newspapers, ezines, or magazines.  Don't forget to try radio stations; you might get a shot at being a guest which is great publicity - FREE
977940
Check out http://www.hammocksurvivalguide.com/\nIt's got some great articles on advertising and marketing.
59008
The best advertising solution/platform is FREE advertising - \n\nWhile there are many free classified places you can advertise for free or for little money \n\nOnly a few people know about this secret website called http://efreelist.org - The reason they are my favourite is because:\n\n1) Totally Free\n2) No Catch - & No Bait & Switch\n3) Reaches World Wide\n4) No Annoying Ads\n5) Free Pictures too\n6) Allows me to post UNLIMITED FREE Ads\n7) No Registration\n8) No Hidden Agenda's\n9) Instant on\n10 The most important thing for me is NO BS...\n\nThank you http://efreelist.org
3869
Probably, but remember that only purchasing a few ads probably isn't a good use of your advertising dollars.\n\nThe two most important keys to effective advertising:\n\n1. Target the right demographic. What people purchase your products or services? Make sure you reach those people and not someone else. For example, advertising to business professionals during daytime soap operas while professionals are at the office probably won't be effective.\n\n2. Make sure your viewers (listeners, etc.) get enough repetitions to remember your ads. If someone sees your TV ad just once, odds are they won't even remember it. It takes a few viewings before people start remembering your ads. Try to make sure that when you purchase an air plan, your average viewer will receive at least 3 impressions (more are better), otherwise, you will likely be throwing your money away.\n\nAmongst various advertising media, outdoor (billboards) and radio traditionally have a lower cost per impression than TV, so they may be better deals for you.\n\nIf you do think you might be interested in TV advertising, talk to sales reps from your local TV stations and cable system(s). They should be able to develop air plans for you that target the demographics you are looking for.\n\nTV sales reps can also generally suggest commercial production companies that do affordable work. And they may even have special programs for new advertisers to make producing your first ad more affordable.\n\nIf you talk to several sales reps, you should be able to get a good deal simply by comparing prices. Just make sure that you're comparing apples to apples. You should be comparing the CPM (cost per thousand impressions) not the overall cost of running ads, or the number of ads being run. And you should make sure that the CPMs you compare are for the same demographic, for example, women 18-34, or people 25-49, income above $50,000.\n\nWhatever you decide your target demographic is, make sure all your CPM estimates from sales reps reflect those demographics and not some other numbers that the station thinks is more favorable to them. Some demographics are much cheaper to reach than others, and you will not be comparing equivalent pricing if you don't look at an identical demo.\n\nHope this helps. :-)
1087395
First you have to think of your target market and then tailor your commercial to them.\n\nDecide if you are going for a product differentiation strategy or a least cost strategy.  Are you the best priced item or is your item superior to other items like this because it has some bells and whistles, is selected by more doctors (or some other profession), etc.\n\nWrite a 30 to 60 second spot that incites people to go out buy your product.  Unless it is an infomercial, then you have to think of some kind of demonstration, over acting excited sales reps, and bonuses if you call now whether it is getting it for a lower price or having extra items thrown in for "acting now".
433213
Advertise, advertise, advertise! And come up with something catchy!
55310
good advertising strategy...real cheap
745270
I'm no salesman, but I think the most important thing would be to know your radio audience demographics very well.  That way you would know exactly which advertisers to approach for sales.
1176661
IF you mean advertising techniques.. Most use the following\n\nBandwagon: Join the crowd. Everyone is buying it/using it/doing it. \n\nTestimonial: A famous person or authority claims the product is good.
662909
here is my answer with thanks to Roy H. Williams Nicknamed "the Wizard of Ads" i have editted some of the contents though\n\nOutdoor advertising/billboards: this reached out to more people but are limited to a picture and usually no more than eight words. \n\nRadio: Reaches the second most people for a dollar, however it can only be loosely demographically targeted. \n\nCable television: offering the impact of moving images as well as spoken words. It can be targeted geographically \n\nBroadcast television: Big prestige. Big bucks. But is able to target psychographic profiles. do note to buy specific shows and never to buy a rotator. \n\nNewspapers: Reach customers who are in the market to buy today. Unfortunately, people not currently in the market for your product or service are less likely to notice your ad than if it had appeared in another media. \n\nMagazines: may be expensive, but high-impact with tight targeting. Weakness is infrequency of repetition. \n\nDirect mail: Highly targeted, all the way down to the level of the individual but it is not cheap. \n\nYellow Pages: for customers who has yet to make up his or her mind.\n\nhope this helps =)
621258
Not a single one on television or radio. \n\nSome press adverts in targeted publications can be interesting, for example for tech devices.\n\nAn Adverts job tho is not to work directly, but when you next go to the store and see 2 different products, to choose the one you saw advertised. This is the subliminal message they deliver.
783493
In our website, we sell advertising space - both banners via CPM, sponsored text links, and newsletter advertising. In our experience, here are what advertisers are looking for when choosing sites to use for their advertising:\n\n1. Who are the visitors = It is important for advertisers to know whether your site's visitors are what they are after. More than just traffic numbers, they want to know whether they can get targeted traffic from your website. They want to know whether the customers they want are visiting your site.\n\n2. Traffic levels = Advertisers will often ask you how many visitors/pageviews/uniques you get in a month. Some will go to Alexa.com to check your traffic standing (not accurate, but many see it as a good guide). If you are selling banners through CPM rates for example, they will normally ask you how long it will take you to show the 20,000 ad impressions they ordered (or how many they ordered).\n\n3. Your rates = how comparable your rates are with others.\n\n4. Customer service = advertisers want QUICK support from sites they want to advertise on. You need to be quick to respond to their emails, whether inquiring for your media kit or asking your ad rates or checking the performance of their ad campaigns.The key to understand is that advertisers will always look for metrics to help them gauge the ROI they can get from advertising in your website. If they don't think your site will not give them a good ROI, they will not advertise or renew their advertising on your site\n\n5. Monitor campaign performance = advertisers want to see how their campaigns are doing on your site, so they can make decisions fairly quickly whether to change the creative, pause the campaign or increase the campaign. You need to be able to provide them with real time statistics. We use phpadsnew and it is just great (and FREE!).\n\nAs to what rate to charge, the amount depends on a number of factors:\n\n- Who is your audience and how desirable is your audience to the advertisers? If your audience are techies or those who have the propensity to purchase higher-ticket items, then you can charge a higher price as compared to an audience of students.\n\n- What is the rate of comparative websites in your niche? You don't want to overprice yourself out of the market yet you don't want to undercharge as well\n\n- What is the rate advertisers are willing to pay in your site? You may charge $5 per CPM and yet for months nobody's taking you on the rate even though you may get inquiries -- this implies that advertisers think your rate is too expensive. But if you charge $0.50 per CPM and advertisers are flooding in, then you may be too cheap and can afford to increase your rate.\n\n- What is the CPM you get from other advertising vehicles? Do you run Google Adsense, and if so, what is your effective CPM rate with them? Or if you run banner ads through ad networks like Burst Media, Valueclick or Tribal Fusion, what is the CPM you're getting? You can use those values to help you gauge your rate.\n\nSince you're just starting in the game, experiment and see what rate the market will bite. You can start at $1 per CPM and see how it goes.\n\nIn terms of accepting payment, majority (99.8%) of those who will advertise will pay by credit card so make sure you have your own merchant account as well as Paypal.
735242
Place an Advertisment in the local papers. College papers are great and usually cheaper. Don't lie in the ad. That is what turns people away. Be honest and show a good percentage example of earnings.