are mission and vision statements the same?
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A Mission Statement defines the company's business, its objectives and its approach to reach those objectives. A Vision Statement describes the desired future position of the company. Elements of Mission and Vision Statements are often combined to provide a statement of the company's purposes, goals and values.
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A vision statement gives an organization a reason for being in existence and a road map to move forward. Some of the most successful organizations follow up the vision with a mission statement to further guide how they'll accomplish their goals.
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The Vision answers the simple question "Why are we here?". The Vision is a goal. It is not the same as a strategy; business strategy tells you how a company is going to achieve (or maintain) its Vision. The strategy is a plan, the tactics are how the plan will be executed and the Vision is the end-result.
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A purpose statement provides the reason or reasons you exist. It is about why you exist, whereas the mission is about what you do and for whom. ... Some organisations find that a mission statement alone suits their needs, whereas others prefer to use a purpose statement.
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As an entrepreneur, your company's mission statement should be concise and specific so your customers understand your purpose and how you provide value to them. ... The mission statement is focused on what the company does for its customers and keeps my employees focused on our objectives.
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A good mission statement and vision statement are best suited for internal organizational guidance. Purpose keeps you focused on why you exist, vision aligns you with your goal, and mission empowers how you will accomplish it. ... When a supporter connects with your purpose, they will believe in your mission.
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a Mission describes what you or your organization are doing to bring about your Vision. This is about you. How your mission addresses your vision is your reason for existing. an Aim is a strategic direction that connects your mission to your vision.
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The Difference Between Mission and Vision. A good mission statement and vision statement are best suited for internal organizational guidance. Purpose keeps you focused on why you exist, vision aligns you with your goal, and mission empowers how you will accomplish it.
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A mission statement defines what an organization is, why it exists, its reason for being. At a minimum, your mission statement should define who your primary customers are, identify the products and services you produce, and describe the geographical location in which you operate.
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A mission statement is a simple statement that explains your company's goals. It's a summary of what your company does for its customers, employees, and owners. It explains how you do what you do.
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Goals and mission statements are typically written to share a broad vision, not to serve as benchmarks to be measured. Thus, their language does not usually make them amenable to assessment. On the other hand, standards and objectives are written with measurement in mind.
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Both the vision and mission statements play an important role in the organization. ... The mission statement provides the organization with a clear and effective guide for making decisions, while the vision statement ensures that all the decision made are properly aligned with what the organization hopes to achieve.
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Mission statements should be a few sentences that define what the dentists' purpose for the practice is. A vision statement is how the dentist plans on accomplishing that purpose in the long term.
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While a mission statement describes what a company wants to do now, a vision statement outlines what a company wants to be in the future. ... Often it describes not just the future of the organization but the future of the industry or society in which the organization hopes to effect change.
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A mission statement is a simple statement that explains your company's goals. It's a summary of what your company does for its customers, employees, and owners.
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Most mission statements fall between two and four sentences and are not more than 100 words. Ultimately, your mission statement should be just the right length to get your point across, and it should be designed to be an internal document that tells how you inspire your team to achieve your company goals.
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Mission and vision statements play three critical roles: (1) communicate the purpose of the organization to stakeholders, (2) inform strategy development, and (3) develop the measurable goals and objectives by which to gauge the success of the organization's strategy.