what are the classification scheme for the different types of social media?
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Kaplan and Haenlein created a classification scheme using six different types of social media– collaborative projects (e.g. Wikipedia), blogs and microblogs (e.g. Twitter), content communities (e.g. YouTube), social networking sites (e.g. Facebook), virtual game worlds (e.g. World of Warcraft), and virtual social ...
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What are the 3 key characteristics of social media as defined in this chapter? Interactivity, openness and flexibility, and fast-paced flows of information. A social media marketing perspective involves considering 3 types of information flows.
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Social media is computer-based technology that facilitates the sharing of ideas, thoughts, and information through the building of virtual networks and communities. By design, social media is internet-based and gives users quick electronic communication of content.
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['memetics.', 'mementos.', 'tagmemes.', 'metameme.', 'memeplex.', 'memepool.']
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['Facebook. Facebook is arguably the leader in the social media industry. ... ', 'Messenger. Facebook Messenger, commonly known as Messenger, was originally developed as Facebook Chat in 2008. ... ', 'Instagram. Instagram is a photo and video sharing app. ... ', 'WhatsApp. ... ', 'Oculus.']
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Social networking is the use of Internet-based social media sites to stay connected with friends, family, colleagues, customers, or clients. Social networking can have a social purpose, a business purpose, or both, through sites such as Facebook, Twitter, LinkedIn, and Instagram, among others.
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Social Media vs Social Networking. The definition of social media is the use of web-based and mobile technologies to turn communication into an interactive dialogue. Social networking, on the other hand, is a social structure with people who are joined by a common interest.
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['Mass media: Technology used to reach a mass audience.', 'Types of mass media: Newspaper, radio, magazines, the Internet, and television.', 'Influence of mass media: Mass media has influenced public opinion, education, popular culture, and the depiction of society.']
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['How many people are on social media? ... ', 'What is the most popular social media platform? ... ', 'How long does the average person spend on social media per day? ... ', 'What is the fastest growing social media platform? ... ', "What's the best time to post on social media? ... ", 'How often should I post on social media?']
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Some of the most popular social media websites, with over 100 million registered users, include Facebook (and its associated Facebook Messenger), TikTok, WeChat, Instagram, QZone, Weibo, Twitter, Tumblr, Baidu Tieba and LinkedIn.
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Technology lends itself well to social media and is now used in presentation software, groupware, messaging systems, telecommunications networks, Voice over Internet protocol communications, videoconferencing, social networks, online chats, interactive message boards, websites, blogs and most other forms of social ...
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This means the newspaper, the television, and the radio when you're talking about Old Media. ... Social Media is a term that encompasses the platforms of New Media, but also implies the inclusion of systems like FriendFeed, Facebook, and other things typically thought of as social networking.
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['Influitive.', 'Higher Logic Online Community.', 'Vanilla Online Community.', 'Discourse.', 'Centercode.', 'Khoros Communities.', 'Tribe Community Platform.', 'Mobilize.']
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Paid social media is a method of displaying advertisements or sponsored marketing messages on popular social media platforms, and targeting a specific sub-audience. Pay-per-click advertising, branded or influencer-generated content, and display ads are all examples of paid social media.
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Twitter allows its users to connect by following each other, while Facebook encourages users to add one another as friends. Both services also allow users to tag others in their posts, meaning that the post will appear in the tagged person's news feed. This is a key part of the content sharing process.
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But Facebook uses hashtags to group or categorize conversations between people. Simply search for the hashtag in the Facebook search bar with the “#” symbol. ... While Twitter might show you every recent Tweet with the hashtag, Facebook can bring up different information.
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Social media zones include social communities, social publishing, social entertainment, and social commerce. More companies are using social media to promote their products as well as for recruiting.